Case study · Website
Overview
A winery visit, on every page.
Fernwood Cellars is a family-owned winery in Gilroy, California, making estate-grown wines since 1863. I designed the full website in Figma, from the age gate and homepage to the wines, wine club, tasting room, events, private events and custom home vineyard pages, each with its own mobile version.
- Industry
- Family winery
- Services
- Website design
- Built with
- Figma
- Timeline
- ~3 weeks · 2025
The challenge
What we set out to build.
The site had to blend rustic charm with modern elegance, so exploring wines, memberships and events would feel as welcoming as a visit to the estate.
What I did
- 01
Rustic, then refined
Deep cellar blacks with olive and oak accents, arched vineyard photography and italic serif details that echo the handwritten logo.
- 02
Every page the winery needs
The wines, wine club, tasting room, events, private events and custom home vineyard pages share one look.
- 03
Mobile for every page
Each page has its own mobile version, starting from the age gate.
Start a project
Tell me what you’re building.
A few quick questions, and you’ll get a reply with a clear next step. No call required.









